Build Relationships in a New Marketplace
Facebook, Twitter, Youtube, LinkedIn, Digg, Flickr, StumbleUpon, etc. etc. etc. The list is long and continues to get longer. The only thing that has remained the same is that being involved with social media on some level is becoming essential to rounding out your multi-channel marketing strategy.
Before you get started with social media it’s important to have clear goals. Social media is different than traditional marketing, your goals should be too. It's about building trust and community which will eventually evolve into more quality business.
SOCIAL MEDIA TIPS:
Recognize your followers. Everybody loves a shout out. Scratch a back.
Make audience participation easy. Confusion is an attention destroyer.
Be constant and relevant. Keep them coming back and interacting.