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Marketing Tips & Tricks

Understanding Target Demographics – Consumers

July 10, 2013 Brandon 0

It’s virtually impossible to overstate the importance of a targeted direct mailing list and the success it can bring to your direct mail program. By taking the time to really filter down your list you […]

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Expresscopy.com Postcard of the Week: Herff Jones

July 8, 2013 Brandon 0

Postcards bring results! “In the 2011-2012 school year we had an increase of 14% ring sales and in 2012-2013 we increased another 15% since we have been using panoramic postcards,“ expressed Trey Lemon from Herff […]

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Expresscopy.com Postcard of the Week: Berkeley Hills Realty

June 24, 2013 Brandon 0

“Postcards keep you relevant as a real estate agent and help you gain exposure for your seller,” stated Carina at Berkeley Hills Realty. Today’s real estate market is dynamic and constantly moving, so what better […]

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Expresscopy.com Postcard of the Week: Mary Ann Bechtel

June 14, 2013 Brandon 0

It’s quite true about the saying – There’s no second chance at making a good first impression.  In today’s media rich environment advertising is being thrown at you whether you are online or off line. As […]

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Expresscopy.com Postcard of the Week: XP Laser Sport

January 23, 2013 Brandon 0

  Why it’s the “Design of the Week”   Contrasting Images on the Front – Having both a light and dark half of the card really grabs the viewer’s attention and provides an interesting visual […]

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Expresscopy.com Postcard of the Week: Ideal Hair

January 16, 2013 Brandon 0

  Why it’s the “Design of the Week”   Modernized Design – Having an up-to-date design is important because the viewer will feel a stronger level of connection then they will with a design they […]

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Expresscopy.com Postcard of the Week: Bii (Beauty Innovation Inc.)

January 9, 2013 Brandon 0

  Why it’s the “Postcard of the Week”   Catchy Color Scheme – By using a black and white photo Bii was able to set meaningful text apart from the rest of the postcard. This […]

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