Why You Should Diversify Your Direct Mailings With Folded & Envelope Mailers

Let’s face it. Different people absorb information in different ways. Rather than rely on a one-size-fits all solution, sometimes it’s good to take advantage of other ways to reach out to potential clients and generate new business. In addition, you can’t always convey all of the information you need to on a standard postcard because […]

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Generating Listings When There Are None

“There are just no listings to be had right now!” We hear this frustration from our clients over and over.  So today we’re going to share a technique we use to help agents generate new listings in a market where there are few and far between. A recent post by Zillow indicated that in a […]

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Don’t Rely On Luck To Sell Homes

Wearing green feels good. But making green feels amazing. That’s the mindset every successful real estate agent should have on Saint Patrick’s Day, as millions gather to throw back beers and celebrate the famous patron saint of Ireland. Real estate, after all, is a competitive sport. Accordingly, you can bet while one real estate agent […]

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4 Reasons You Should Be Using Saturation Mailing

Most real estate agents have tried at least one form of direct mail marketing at some point during their careers. Agents, after all, have to generate business somehow. But while successful direct mail marketing sometimes depends on the consistency and frequency of each specific campaign, real estate agents often overlook the other direct mail campaign […]

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Data Is The Key To Successful Postcard Marketing

Far too often when I start talking about the benefits of using targeted demographics I see eyes start to glaze over.  Part of me gets that, it’s data and data is boring, right? Wrong.  Data is, or at least should be, the foundation to any postcard mailing. We’ve all heard the saying don’t be all […]

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2017 Planning Through the Rear-View Mirror

As each year closes many businesses are busy putting together a plan for the next year, but they often don’t take the time to reflect on what the past year has produced.  The primary culprit here is that businesses simply don’t have enough time to get their daily tasks done, so they definitely don’t have […]

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Secure a Longer Shelf Life With New Football Themed Sports Schedules

Understanding shelf life and why it’s important with postcards can be the difference between your postcard being remembered or being forgotten.  All shelf life means is the ability of a postcard to stay in front of your clients for a long period of time, whether that’s on a desk, bulletin board, fridge or yes, even […]

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Kickoff July 4th By Staying In Front Of Clients All Season Long

The real estate business is interwoven with details that can be easy to overlook. While agents often remember to invest time and effort in targeting new clients, the benefits of keeping-in-touch with current and previous clients often gets lost in the daily grind of real estate sales. Are you doing everything within your power to retain […]

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Discover The Blueprint To Getting Your Postcards Noticed

Time and again agents want to know what postcard size is best, and the answer is simple: Bigger is always better! That’s why we recommend Every Door Direct Mail (EDDM) to agents who want to standout and rise above the competition. What is EDDM? Every Door Direct Mail (EDDM) is a mailing service that strikes the perfect balance […]

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Postcard of the Week: Repeat Mailings Produce 5 New Clients

Why It’s Our ‘Postcard of the Week’ Strong Calls-to-Action: What’s great about this postcard is that there is a clear offer on both sides, and on the front there is even a reference to an alternative offer giving recipients two different offers to contemplate.  On the back side the small print also indicates a time […]

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